PELICARE GRAPHIC DESIGN COLLECTION
2024/04 - 2025/08
Graphic design/Brochure design/Hang tag design
"For this season's product brochure design, the same color scheme was used in the background to echo the poster picture, emphasizing the series of product colors, creating a warm and euphoric feeling for the user.
Additionally, we focused on highlighting the usability features of the diaper bag—such as capacity, waterproofness, ease of opening and closing, and lightness—to enhance customers' understanding of the brand during the sales exhibition."
“The design features a classic square-fold card format with a soft, understated color palette for a serene and inviting aesthetic.
Tags are categorized by bag type, combining a minimalistic style with practical organization for easy navigation and a clean, elegant presentation.”
“Designed and updated monthly email catalogs for Pelicare and Jentex to showcase new product collections to customers and trade show leads. The layout focused on clear product organization, soft color direction, and easy navigation across bag categories.
To create a more engaging product-viewing experience, I produced 360-degree rotating product GIFs in After Effects, allowing customers to view each bag from multiple angles directly within the email. The catalog was refreshed monthly with new products and distributed to newly collected lead lists from trade shows.”